Borealis Hotel Group (BHG) is proud to announce the opening on 4th July 2023 of the newly built Aparthotel Adagio Original Antwerp City Center.
Owned by BHG and managed by leading third party management company, Aimbridge Hospitality EMEA, the aparthotel is situated in the heart of Antwerp’s city centre on the Plantin en Moretuslei 101, named after the famous Plantin-Moretus publishing house. The history of printing finds its origins here and guests can learn more by visiting the nearby Plantin-Moretus Museum. Now, Aparthotel Adagio Original Antwerp City Center will write a new story in this vibrant and historical location.
The iconic central station is within walking distance, whilst the city park and Antwerp Zoo are only ten minutes’ walk away, along with many shops, bars and restaurants.
The eight-storey property houses studio apartments, suitable for both short and long stays, and each with a kitchen. Guests also have access to a communal bar area, a fitness room, a library and a laundry room.
Karim Nassar, hotel manager at the Aparthotel Adagio Original Antwerp City Center, said: “It’s great that we are officially opening our doors, and ready to welcome our first guests.
“The aparthotel concept provides visitors with full flexibility, combining the perks of a hotel experience with the freedom of a self-catering stay, and, in such a popular destination, right in the centre of Antwerp, we’re sure our guests are going to love their stay.”
Bart van de Kamp, Founder and CEO of Borealis Hotel Group, said: “It’s great to be announcing the opening of our 27th hotel, following the recent openings of Holiday Inn Eindhoven Airport, the Motto by Hilton Hotel in Rotterdam, and the ibis Styles in Copenhagen.
“We’re proud to be increasing our presence in the European hotel market and to be working closely with Aimbridge, being one of our longstanding partners that help us to achieve our goals.”
David Anderson, divisional president at Aimbridge EMEA, said: “The Aparthotel Adagio Original Antwerp is a great addition to Antwerp city centre, creating a flexible accommodation offering for both leisure and business travellers visiting this stunning city in Belgium.
“We’re proud to be working closely with its owners – our partners at BHG – to operate the property and bring our world-renowned hospitality expertise to its operations, creating a memorable experience for everyone who stays there.”
For further information, visit the Aparthotel Adagio Antwerp City Center’s website: https://www.adagio-city.com/gb/hotel-b7m3-adagio-antwerp-city-center.shtml
About Aimbridge Hospitality EMEA
Aimbridge Hospitality EMEA, formerly known as Interstate Hotels & Resorts, is part of the global Aimbridge Hospitality hotel management company. The group has a portfolio of more than 1,500 hotels around the world, inclusive of managed and pipeline properties. For further information about Aimbridge EMEA, visit www.aimbridgeEMEA.com
About Borealis Hotel Group
Borealis Hotel Group (“Borealis”), founded in 1997 and headquartered in Amsterdam, is a fast-expanding European hospitality company. The group, backed by strong institutional investors, is led and supported by a passionate team with an extensive track-record. After selling its former portfolio end 2015, Borealis started building todays portfolio and now operates and owns hotels in the Netherlands, Belgium, France, Germany, Austria, Spain and Denmark, all branded by international hotel chains like Accor, Hilton, IHG and Marriott. Borealis has been and is a solid partner for investors, family offices and the likes. Next to its secured pipeline of additional hotels across continental Europe the group’s ambition is to continue and accelerate its growth by initiating new hotel projects, conversions of existing assets as well as portfolio add-ons to its platform.
Adagio is the European leader of aparthotels. Founded in France in 2007 as a joint venture between Accor and Pierre & Vacances Center Parcs, Adagio boasts 129 sites and 14,071 apartments, located in 16 countries. It is the most extensive aparthotels network in Europe.
Combining the flexibility of a flat with the services usually found in hotels, aparthotels are the best solution for medium to long stays, providing the best value-for-money to business and leisure travelers alike, and to those that like to combine both.
Located in urban areas, Adagio’s aparthotels are divided in 3 ranges: Adagio Original, in the centers of major cities; Adagio Access, in the center of regional capitals or in the direct outskirts of larger cities; and Adagio Premium, high-class aparthotels.